CHARLESTON, S.C – SEPT. 12, 2011 – PeopleMatter, the only comprehensive talent management solution provider for the service industry, and Spinx, the largest C-Store chain in South Carolina, today announced a strategic partnership. With PeopleMatter, Spinx found a local partner to help automate and streamline HR processes for its 66 locations and more than 700 employees in North and South Carolina. Implementing PeopleMatter HIRE™ and PeopleMatter LEARN™ allows Spinx to continue an exceptional commitment to both its team members and customers.

"At Spinx our goal is 'making life easier.' Working with a company like PeopleMatter allows us to extend that philosophy to our employees," stated Stewart Spinks, Spinx founder and CEO. "This will create a dynamic experience that will carry our team members through the life-cycle of our organization from hiring to retire."

The PeopleMatter Platform offers service-industry employers and employees an integrated, Hire-to-Retire solution that automates, manages and simplifies HR processes. With HIRE, Spinx managers can save time, increase retention and improve service. Embedded assessment tests identify applicants with a service-industry mindset who can deliver an exceptional experience to Spinx's customers. The module also provides Applicant Tracking, Background Check, Tax Credit Processing, Onboard and Offboard components.

With mobile-social LEARN, Spinx can easily create custom content to train, test and evaluate its workforce. Employees can access training anytime, anywhere over the Web, even on a Smartphone or tablet. Administrators can create custom content, assign courses to develop specific competencies, and view real-time reports to monitor individual progress and comprehension.

"PeopleMatter's automated tools are able to evolve with service-industry needs. This allows leaders like Spinx to continually push their talent and service to the next level," said Nate DaPore, PeopleMatter president and CEO. "Spinx can now proactively develop and engage its people, creating a higher-quality experience for service-industry employers, employees and their customers."

**About The Spinx Co.
**With The Spinx Co.'s leading edge technology and exceptional customer service, the company is "Making Life Easier" for customers. Headquartered in Greenville, S.C., Spinx operates over 60 convenience retail stores in South Carolina and North Carolina. Founded in 1972 by Stewart Spinks, today the company is the largest privately held gasoline-convenience retailer in South Carolina and is ranked among the top U.S. convenience store chains in the country. For more information, visit www.spinx.com.

**About PeopleMatter
**PeopleMatter provides the only comprehensive talent management solution for the service industry. We help employers identify, develop and engage dependable talent to provide exemplary customer service. PeopleMatter's platform of HR tools handles hiring, scheduling, learning, recognition and performance management. Our integrated technology manages the process, so employers can focus on the talent. PeopleMatter. The name says it all. PeopleMatter is headquartered in Charleston, S.C., and on the Web at [www.peoplematter.com][11].

Media Contact:

Joy Capps
843.300.3418 (direct)
843.730.3857 (cell)
[media@peoplematter.com ][12]

[11]: file://pm-vap-01/shared/Marketing/Public%20Relations/Releases/_0037%20Family%20Express/www.peoplematter.com [12]: mailto:media@peoplematter.com