DLO Answers The Call For iPhone Cases

CHARLESTON, S.C. -- July 2, 2007 -- Digital Lifestyle Outfitters (DLO)TM, a leading developer of digital device accessories, today announced the availability of its highly anticipated iPhone accessories.

Available immediately in select stores, as well as online at www.dlo.com, are the Jam Jacket for iPhone in multiple colors, along with the fashionable leather HipCase for iPhone. The Jam Jacket has a suggested retail price of $24.99 and the HipCase has a suggested retail price of $34.99.

Providing a strong, gripable layer of stylish protection to your iPhone, the Jam Jacket for iPhone is made of superior quality, lint-resistant silicone and comes in four colors - Frost, Black, Vibrant Pink and Cobalt Blue. The silicone case also includes the same industry-acclaimed Headset Management System as DLO's Jam Jacket for iPod.

Featured on the back of the case, the integrated Headset Management System allows users to neatly stow earbuds when not in use, as well as take up extra slack while headphones are in use. This feature is particularly useful in the iPhone, where the music player/headset use is a part-time feature on a full-time phone.

The Jam Jackets also feature full access to all iPhone controls, dock connector, headphone jack, camera, and touch-sensitive screen. Also available is DLO's HipCase for iPhone. The stylish and durable leather HipCase combines sleek protection with easy, convenient access to the iPhone.

A horizontal belt-clip, the HipCase provides the utmost in comfort and accessibility. As with other smartphones before it, the iPhone's dimensions virtually require a horizontal waist holster for optimal comfort. The HipCase features a Velcro tab and cut-out center notch to provide quick, simple, one-handed iPhone pick up. Corner notches ensure unobstructed access to the iPhone's headphone jack - regardless of which hip it's worn on or which way it's placed in the holster, thus allowing you to listen to music or answer the phone while keeping the iPhone safely cradled in the HipCase.

According to DLO's vice president of marketing, Andrew Green, "The HipCase is the go-to case for the sophisticated iPhone user. The horizontal nature of the case is the only way to wear an iPhone comfortably on your hip. That, combined with its one-handed access, makes it a must-have accessory for every iPhone user."

Pricing and Availability: The Jam Jacket for iPhone (MSRP: $24.99), and the HipCase for iPhone (MSRP: $34.99) are available for purchase immediately at select retailers and via the DLO website at http://www.dlo.com.

About Digital Lifestyle Outfitters: With a complete line of digital device accessories available worldwide, DLO has all of your electronic essentials. From cases and cables to remotes and speaker systems, DLO offers everything you need to optimize your technology. With the digital revolution at hand, DLO is leading the way by outfitting your digital lifestyle. For more information about iPhone accessories or other DLO products, visit http://www.dlo.com.