September 20, 2005

DLO Debuts Distressed, Casual Leather Cases For ipod at Apple Expo Paris

Company Release

PARIS, FRANCE - September 20, 2005

Digital Lifestyle Outfitters (DLO), makers of the DLO mini fling fashion cases for iPod mini, today announced the new DLO Relaxed Leather Cases for iPod. The genuine leather cases fit all 4G iPods and feature a hip, distressed leather look.

These 'casual lifestyle' cases come in six different designs featuring contrast stitching, brass rivets and supple, worn leather textures. The DLO Relaxed Leather iPod Cases start at $34.99 and are being shown today at Macworld Expo-Paris, booth C2.

For more info, please visit www.dlo.com.

"We've designed a high-quality leather case that is dramatically different from the typical black, corporate leather iPod case," said Andrew Green, VP of Marketing & Creative Director at DLO. "These new Relaxed Leather cases are just so cool. There is nothing like them out there for iPod owners. The stitching, the brass patina rivets, the worn, antique feel of these Relaxed Leather cases is perfect. They parallel the trends seen on the street today and fit in with the casual cool look we all love. Everybody is a rock star with these cases."

DLO's Relaxed Leather cases come in six different styles - from the "Football Stitch" to the "Single Rivet" design. Each has its own look and feel but all feature a protective flip-over cover, a handy inside pocket to store ID, credit card or cash and a leather covered belt clip for an easy fit on the hip.

The beautiful DLO Relaxed Leather cases are made from genuine leather that ages and gets softer as it is worn and broken in. Inside, a play-thru design offers access to all iPod controls, dock connector and headphone port.

Pricing and Availability:

The DLO Relaxed Leather Cases for iPod cost $34.99 - $39.99 and will be available at select retail outlets nationwide in October 2005. For more info please visit www.dlo.com.

About Digital Lifestyle Outfitters:

DLO produces an entire line of computer and digital music player accessories sold around the world. DLO products cover everything from cases and cables to remotes and speaker systems. With the digital revolution at hand - DLO is leading the way outfitting your digital lifestyle.
For more information, visit http://www.dlo.com.