In the past year, SEO has been elevated to a fairly household buzzword thanks in part to the major algorithm changes that Google has been releasing. These changes are targeted at eliminating spammy websites, thin content articles, link farming, paid link buying and many other "black hat" SEO tactics. As such, traditional "SEO as a strategy" is rapidly becoming a thing of the past and being replaced with Inbound Marketing.
Rivers Pearce, Director of Inbound Marketing at BoomTown, and Zack Hannebrink discussd the his belief that Inbound Marketing is the future of digital marketing and how tactical SEO should be folded into your larger marketing strategy.
This interactive forum is meant to engage and inform Charleston's knowledge-based community. Attendance is limited to 25 guests, with priority seating for Digital Corridor members. The non-member fee is $25.